Monday, October 12, 2009

Overview

A tidal wave of economic change is coming, in the form of a clean energy economy.

To survive, let alone to prosper, organizations must take action to position themselves for this change.

Economic expansions are characterized by dramatic increases in productivity. The industrial revolution and heavy machinery. Utilization of excess capacity in US militarty infrastructure following WWII. The Wall Street 1980s fueled by mergers and acquisitions. The internet age and access to limitless data.

The clean energy economy will be the next revolution. It will be characterized by decreases in the amount of energy that we waste - and corresponding increases in the productivity of the remaining energy that we use.

A perfect storm of social forces have converged to power this economic transformation. These forces demand one or more of the three main benefits that a clean energy economy will provide:

Economic security
Energy security
Environmental security

Going forward, each of these topics will be explored in depth, and from various interconnected perspectives.

The objective of this exploration will be to identify strategies that organizations should consider today in order to position themselves for the change that is coming -- the change that is already here.

No comments:

Post a Comment